Market Research Analysts and Marketing Specialists in Maryland
May 2025 wages · tax year 2026
You keep
$59,292
after federal, FICA and Maryland tax
Tax takes
$17,078
22.4% of the whole
Worth, in national money
$57,031
Maryland costs more than average
On that salary you would be around the 25th percentile for this work in Maryland — roughly, since only five points along the band are published.
One filer, standard deduction, no dependants and nothing paid in before tax — the same household the rest of this page uses, so the comparison holds. City and school-district income taxes are not included.
Median here
$76,370
Kept after tax
$59,292
Worth in national money
$57,031
State rank
16
of 51 states
What this pays, and what it is worth
- This is a good state for the work. Maryland pays this job a middle wage of $76,370, ranking 16 of 51 states and sitting about 3.03% above the national middle.
- Against other work in Maryland, this sits in the middle: 183 of 489 occupations with published pay. Solidly ordinary for the state, which is not the same as ordinary nationally.
- Maryland is an expensive state, and the adjusted figure shows it. From $76,370 the take-home is $59,292; in national-average money that behaves like $57,031. The average comes to $85,610, above the middle, thanks to the top of the range.
- Maryland's median for market research analysts and marketing specialists is $76,370, about 3.03% above the national figure and 16 of 51 states reporting. Whether that premium reaches the worker depends on the two adjustments below, which is the part a wage table cannot tell you.
- Market research analysts and marketing specialists ranks 183 of 489 occupations in Maryland by median pay, in the middle bands. Within-state and national positions are separate measurements and a job commonly sits in different quartiles on each.
- Take-home for market research analysts and marketing specialists in Maryland, on $76,370, is $59,292; deflated by the state's price level, $57,031. ⚠️ The deflator is statewide, so it understates the erosion in the state's metropolitan areas and overstates it outside them. At $85,610 the mean overshoots the median — the usual right-skewed shape.
Compare this career across states
Choose your filing status and local taxes, compare pay, and keep a shortlist.Compare wage and personal-pay outcomes by state, with selected resident local taxes and saved career choices.
Pay band: Market Research Analysts and Marketing Specialists
The state median for this job
| Lowest tenth earn under | $41,600 |
|---|---|
| Half earn under | $76,370 |
| Top tenth earn over | $145,600 |
| This salary | $76,370 |
Positions between the published tenth, quarter, half, three-quarter and ninetieth points are estimated by straight line.
The same pay, somewhere else
The state median for this job
| Take-home in Maryland | $59,292 |
|---|---|
| Take-home in Texas | $62,556 |
| Once local prices are leveledBEA price parity | +$7,344 |
State income tax and state price levels only. No city income tax, and no housing market.
What you would need there
The state median for this job
| To match take-home only | $71,730 |
|---|---|
| You could take a cut of | −$10,110 |
| Prices in Texas | 97 vs 104 |
State taxes and state price levels only. No city tax, and no housing market.
Sources and assumptions
- Treat $76,370 as a midpoint for Maryland, not a promise. The tenth percentile is $41,600 and the ninetieth is $145,600 — a wide band, and where you land in it depends on far more than the state.
- That $59,292 take-home in Maryland comes from $76,370. It is the no-frills case: single filer, standard deduction, nothing set aside before tax. Real circumstances almost always reduce the tax. City and school-district taxes are not counted at all. Locally the work ranks 183 of 489.
- One number stands for prices across all of Maryland, which is a simplification — big cities cost far more than small towns. Read $57,031, the adjusted value of that $76,370 median, as a way to compare states fairly, not as a quote for any particular place. The two datasets are also from different years. This job sits at 183 of 489 in the state.
- The Maryland median of $76,370 describes the midpoint of a distribution spanning $41,600 to $145,600. Because that spread is typically larger than the interstate spread, a state median is a weak predictor for any individual worker in this occupation.
- Retained pay of $59,292, from $76,370, assumes a single Maryland filer with the standard deduction and no elective deferrals. Pre-tax retirement or HSA contributions, dependants and itemized deductions all reduce it further; local income taxes, excluded here, would increase it in the states that levy them. This occupation ranks 183 of 489 locally, and the state ranks 16 of 51 for it.
- Price deflation uses one statewide parity for Maryland, so $57,031 — the adjusted value of that $76,370 median — establishes comparability between states rather than accuracy within one. The wage and parity series are dated independently, each following its own publication cycle, and neither is projected forward. This occupation sits at 183 of 489 locally.
Questions people ask
Is this the average pay for the job?
No — it is the middle. Half of these workers earn more and half earn less. The average is $85,610, pulled upward by the top of the range, which is why the middle is the fairer number to plan against.
Why is the pay range for this job so wide?
One title, many jobs. The lowest tenth take $41,600, the highest tenth $145,600, and what separates them is experience, employer and what exactly the role does.
Does a bigger number here mean I am better off?
A larger wage in a dearer place is not automatically more. Adjusted for local prices, this pay behaves like $57,031 of national purchasing power.
Where does the difference between the wage and my paycheck go?
Into four separate taxes, not one. Federal income tax, Social Security and Medicare apply everywhere, and Maryland adds its own income tax on top — which is why $59,292 of this wage survives to your account.
Can I compare this job across every state?
This occupation is published everywhere — all 51 of them — so comparing states measures real differences rather than gaps in the data.
How does the published median differ from the mean for this occupation?
The median is the midpoint of the distribution; the mean for this occupation in Maryland is $85,610. Wage distributions are right-skewed, so the mean exceeds the median wherever a minority earn substantially more. BLS publishes both because substituting one for the other misstates a typical worker's pay.
What drives the percentile dispersion in this occupation?
Dispersion between the tenth percentile ($41,600) and the ninetieth ($145,600) exceeds the family median dispersion. SOC codes aggregate roles differing in seniority, industry and specialisation, and BLS does not disaggregate below the detailed occupation level, so within-title variance is not separable from the published series.
How does the state price level affect real compensation?
Maryland's regional price parity sits above the national average, so nominal wages overstate purchasing power. Deflating take-home by the state price level gives $57,031 in national-average terms. ⚠️ RPPs are an all-items index; housing parities vary far more widely than the headline figure.
What accounts for the gap between gross wage and take-home here?
Take-home of $59,292 reflects federal income tax, OASDI, Medicare and Maryland income tax for a single filer with no adjustments. The state layer is levied in addition to the federal one; only its rate and base differ between states.
Is this occupation's state coverage complete?
State-level estimates are published for all 51 jurisdictions for this occupation, so cross-state comparison is not confounded by suppression. ⚠️ Estimates remain survey-based and carry sampling error; small differences between adjacent states should not be over-read.