Market Research Analysts and Marketing Specialists in Indiana

A person arriving at a home office with a bag beside a laptop and navy coffee cup.

May 2025 wages · tax year 2026

You keep

$51,513

after federal, FICA and Indiana tax

Tax takes

$12,187

19.1% of the whole

Worth, in national money

$55,881

Indiana costs less than average

One filer, standard deduction, no dependants and nothing paid in before tax — the same household the rest of this page uses, so the comparison holds. City and school-district income taxes are not included.

Median here

$63,700

Kept after tax

$51,513

Worth in national money

$55,881

State rank

37

of 51 states

What this pays, and what it is worth

  • The nominal figure here is modest. Indiana pays this job a middle wage of $63,700, 37 of 51 states and about 19.12% below the national middle. Hold that thought until the adjusted numbers.
  • Middle of the local pack. Of 493 occupations Indiana reports figures for, this is number 180.
  • Indiana is cheaper than average, and that shows up here. From $63,700 the take-home is $51,513; adjusted for what things actually cost, it goes as far as $55,881 would nationally. The average comes to $72,460, above the middle, thanks to the top of the range.
  • Indiana's $63,700 median for market research analysts and marketing specialists places it 37 of 51 states, about 19.12% below national. Because both the tax and price adjustments tend to favor lower-nominal states, this ranking is the least stable of the three reported here.
  • In Indiana's occupational distribution, market research analysts and marketing specialists sits at 180 of 493 — neither quartile. This local position is what a resident compares against, and it is determined by the state's own labor market rather than by national patterns for this occupation.
  • Post-tax income for market research analysts and marketing specialists in Indiana, on $63,700, is $51,513 — equivalent to $55,881 once regional price parity is applied. ⚠️ The adjustment uses a statewide index that describes no particular address; within-state price variation, concentrated in housing, routinely exceeds the difference between two states. At $72,460 the mean overshoots the median — the usual right-skewed shape.

Compare this career across states

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Pay band: Market Research Analysts and Marketing Specialists

The state median for this job

50thpercentile, roughly
Lowest tenth earn under$39,740
Half earn under$63,700
Top tenth earn over$117,640
This salary$63,700

Positions between the published tenth, quarter, half, three-quarter and ninetieth points are estimated by straight line.

The same pay, somewhere else

The state median for this job

Compare with
+$1,850take-home per year in Texas
Take-home in Indiana$51,513
Take-home in Texas$53,363
Once local prices are leveledBEA price parity−$967

The raise and the real gain point in opposite directions here.

State income tax and state price levels only. No city income tax, and no housing market.

What you would need there

The state median for this job

Moving to
$0$64,869
$64,869in Texas, for the same life
To match take-home only$61,398
Raise you would need+$1,169
Prices in Texas97 vs 92

State taxes and state price levels only. No city tax, and no housing market.

Sources and assumptions
  • Half the people doing this work in Indiana earn less than $63,700. The published range is $39,740 up to $117,640, so an individual figure can sit a long way from the middle in either direction.
  • That $51,513 take-home in Indiana comes from $63,700. It is the no-frills case: single filer, standard deduction, nothing set aside before tax. Real circumstances almost always reduce the tax. City and school-district taxes are not counted at all. Locally the work ranks 180 of 493.
  • One number stands for prices across all of Indiana, which is a simplification — big cities cost far more than small towns. Read $55,881, the adjusted value of that $63,700 median, as a way to compare states fairly, not as a quote for any particular place. The two datasets are also from different years. This job sits at 180 of 493 in the state.
  • Reported values are medians; for market research analysts and marketing specialists in Indiana the tenth-to-ninetieth percentile band is $39,740 to $117,640. Neither the median nor the band is an offer rate, and neither accounts for hours, shift differentials or overtime.
  • Retained pay of $51,513, from $63,700, assumes a single Indiana filer with the standard deduction and no elective deferrals. Pre-tax retirement or HSA contributions, dependants and itemized deductions all reduce it further; local income taxes, excluded here, would increase it in the states that levy them. This occupation ranks 180 of 493 locally, and the state ranks 37 of 51 for it.
  • Price deflation uses one statewide parity for Indiana, so $55,881 — the adjusted value of that $63,700 median — establishes comparability between states rather than accuracy within one. The wage and parity series are dated independently, each following its own publication cycle, and neither is projected forward. This occupation sits at 180 of 493 locally.

Questions people ask

Is this the average pay for the job?

Half earn more than this and half earn less. The average sits at $72,460 because a long tail of high pay lifts it, so the two answer different questions.

Why is the pay range for this job so wide?

One title, many jobs. The lowest tenth take $39,740, the highest tenth $117,640, and what separates them is experience, employer and what exactly the role does.

What does this pay actually buy where I live?

Further than the number implies. Indiana is cheaper than the national average, so this take-home behaves like $55,881 in national terms.

Where does the difference between the wage and my paycheck go?

Three of them are federal and one is not. After income tax, Social Security, Medicare and Indiana's own levy, $51,513 remains.

Can I compare this job across every state?

This occupation is published everywhere — all 51 of them — so comparing states measures real differences rather than gaps in the data.

How does the published median differ from the mean for this occupation?

The median is the midpoint of the distribution; the mean for this occupation in Indiana is $72,460. Wage distributions are right-skewed, so the mean exceeds the median wherever a minority earn substantially more. BLS publishes both because substituting one for the other misstates a typical worker's pay.

What drives the percentile dispersion in this occupation?

Dispersion between the tenth percentile ($39,740) and the ninetieth ($117,640) exceeds the family median dispersion. SOC codes aggregate roles differing in seniority, industry and specialisation, and BLS does not disaggregate below the detailed occupation level, so within-title variance is not separable from the published series.

What is this occupation's price-adjusted compensation in this state?

Indiana's regional price parity is at or below the national average, so nominal wages understate purchasing power. Take-home deflated by the state price level is $55,881 in national-average terms. The adjustment uses an all-items index and does not isolate housing.

What accounts for the gap between gross wage and take-home here?

Take-home of $51,513 reflects federal income tax, OASDI, Medicare and Indiana income tax for a single filer with no adjustments. The state layer is levied in addition to the federal one; only its rate and base differ between states.

Is this occupation's state coverage complete?

State-level estimates are published for all 51 jurisdictions for this occupation, so cross-state comparison is not confounded by suppression. ⚠️ Estimates remain survey-based and carry sampling error; small differences between adjacent states should not be over-read.