Market Research Analysts and Marketing Specialists in Washington
May 2025 wages · tax year 2026
You keep
$75,747
after federal, FICA and Washington tax
Tax takes
$19,373
20.4% of the whole
Worth, in national money
$69,773
Washington costs more than average
On that salary you would be around the 25th percentile for this work in Washington — roughly, since only five points along the band are published.
One filer, standard deduction, no dependants and nothing paid in before tax — the same household the rest of this page uses, so the comparison holds. City and school-district income taxes are not included.
Median here
$95,120
Kept after tax
$75,747
Worth in national money
$69,773
State rank
5
of 51 states
What this pays, and what it is worth
- Pay for this job is strong here. Washington's middle earner gets $95,120, putting the state 5 of 51 — about 20.77% ahead of the national figure.
- Ordinary, locally speaking. This job ranks 146 among 493 occupations Washington publishes pay for.
- Costs eat into it here. Of $95,120, tax leaves $75,747 — and because Washington is dearer than average, that stretches only as far as $69,773 would nationally. Averages run higher here, $107,970, since top earners drag the number up.
- For market research analysts and marketing specialists, Washington sits in the upper band nationally: a median of $95,120, ranking 5 of 51 and running about 20.77% above the national midpoint. Nominal advantage of this size is usually, though not always, large enough to survive the state's own tax and price levels.
- Position 146 of 493 in Washington places market research analysts and marketing specialists in the middle of the state's wage distribution. Because within-state and cross-state rankings measure different things, this figure and the national one above should be read together rather than as a single verdict.
- After tax, $75,747 remains from the Washington median of $95,120 for this occupation. Applying the state's above-average price parity yields $69,773 in national-average terms — the quantity relevant to a relocation decision, and the one absent from essentially every published wage comparison. Mean pay of $107,970 exceeds the median, so the upper tail is doing the work.
Compare this career across states
Choose your filing status and local taxes, compare pay, and keep a shortlist.Compare wage and personal-pay outcomes by state, with selected resident local taxes and saved career choices.
Pay band: Market Research Analysts and Marketing Specialists
The state median for this job
| Lowest tenth earn under | $52,000 |
|---|---|
| Half earn under | $95,120 |
| Top tenth earn over | $174,040 |
| This salary | $95,120 |
Positions between the published tenth, quarter, half, three-quarter and ninetieth points are estimated by straight line.
The same pay, somewhere else
The state median for this job
| Take-home in Washington | $75,747 |
|---|---|
| Take-home in Texas | $75,747 |
| Once local prices are leveledBEA price parity | +$8,176 |
The raise and the real gain point in opposite directions here.
State income tax and state price levels only. No city income tax, and no housing market.
What you would need there
The state median for this job
| To match take-home only | $95,120 |
|---|---|
| You could take a cut of | −$11,294 |
| Prices in Texas | 97 vs 109 |
State taxes and state price levels only. No city tax, and no housing market.
Sources and assumptions
- Treat $95,120 as a midpoint for Washington, not a promise. The tenth percentile is $52,000 and the ninetieth is $174,040 — a wide band, and where you land in it depends on far more than the state.
- That $75,747 take-home in Washington comes from $95,120. It is the no-frills case: single filer, standard deduction, nothing set aside before tax. Real circumstances almost always reduce the tax. City and school-district taxes are not counted at all. Locally the work ranks 146 of 493.
- One number stands for prices across all of Washington, which is a simplification — big cities cost far more than small towns. Read $69,773, the adjusted value of that $95,120 median, as a way to compare states fairly, not as a quote for any particular place. The two datasets are also from different years. This job sits at 146 of 493 in the state.
- The Washington median of $95,120 describes the midpoint of a distribution spanning $52,000 to $174,040. Because that spread is typically larger than the interstate spread, a state median is a weak predictor for any individual worker in this occupation.
- Retained pay of $75,747, from $95,120, assumes a single Washington filer with the standard deduction and no elective deferrals. Pre-tax retirement or HSA contributions, dependants and itemized deductions all reduce it further; local income taxes, excluded here, would increase it in the states that levy them. This occupation ranks 146 of 493 locally, and the state ranks 5 of 51 for it.
- Price deflation uses one statewide parity for Washington, so $69,773 — the adjusted value of that $95,120 median — establishes comparability between states rather than accuracy within one. The wage and parity series are dated independently, each following its own publication cycle, and neither is projected forward. This occupation sits at 146 of 493 locally.
Questions people ask
Is this the average pay for the job?
It is the midpoint, not the average. The average here is $107,970, dragged up by high earners; the middle figure describes a typical worker better.
Why is the pay range for this job so wide?
The label is broader than the work. From $52,000 at the bottom tenth to $174,040 at the top, the same title covers roles that share little beyond a name.
Does a bigger number here mean I am better off?
Not on its own. Prices in Washington run above the national level, so the same dollars buy less here. Adjusted for that, this pay is worth $69,773 — the wage did not change, only what it covers.
Is most of this wage taxed away?
Most of it arrives. $75,747 lands after tax, since there is no state income tax on wages here — though the federal floor is identical in every state.
Can I compare this job across every state?
All 51 jurisdictions report this work, which makes the ranking a like-for-like one.
How does the published median differ from the mean for this occupation?
The median is the midpoint of the distribution; the mean for this occupation in Washington is $107,970. Wage distributions are right-skewed, so the mean exceeds the median wherever a minority earn substantially more. BLS publishes both because substituting one for the other misstates a typical worker's pay.
What drives the percentile dispersion in this occupation?
Dispersion between the tenth percentile ($52,000) and the ninetieth ($174,040) exceeds the family median dispersion. SOC codes aggregate roles differing in seniority, industry and specialisation, and BLS does not disaggregate below the detailed occupation level, so within-title variance is not separable from the published series.
How does the state price level affect real compensation?
Washington's regional price parity sits above the national average, so nominal wages overstate purchasing power. Deflating take-home by the state price level gives $69,773 in national-average terms. ⚠️ RPPs are an all-items index; housing parities vary far more widely than the headline figure.
Why is the take-home ratio comparatively high in this state?
Washington levies no personal income tax on wages, so take-home of $75,747 reflects the federal layer and FICA alone. Federal income tax and FICA are unchanged; states without a wage income tax generally recover revenue through consumption and property bases instead.
Is this occupation's state coverage complete?
State-level estimates are published for all 51 jurisdictions for this occupation, so cross-state comparison is not confounded by suppression. ⚠️ Estimates remain survey-based and carry sampling error; small differences between adjacent states should not be over-read.